Job Description:

TikTok Paid Ads Manager / Up to £45,000 DOE / Hyper Growth E-Commerce Brand / Kent

Out client, a high-growth e-commerce brand is on the lookout for a TikTok Paid Ads Manager to lead performance-driven campaigns on the platform.

This is a newly created role, born out of rapid growth and huge ambitions. You'll join a forward-thinking acquisition team and play a key part in expanding brand reach and driving revenue through TikTok Ads and TikTok Shop.

Key Responsibilities:

• Planning and executing conversion-focused TikTok ad campaigns to drive sales.
• Monitoring and analysing campaign performance, reporting key metrics and strategy adjustments to the Head of Acquisition.
• Managing the brand’s presence on TikTok Shop, ensuring compliance and capitalising on promotional opportunities.
• Creating a detailed content testing roadmap across copy, creative, audience segmentation and campaign setup.
• Adapting campaigns in real-time to improve efficiency and return on ad spend.
• Strategically planning TikTok livestreams in collaboration with on-camera talent to maximise reach and engagement.

Required Skills:

• Proven experience using TikTok Ads Manager for direct response and conversion campaigns (essential).
• Background in e-commerce marketing, especially within TikTok Shop (essential).
• Strong analytical mindset and ability to translate performance data into actionable insights.
• Experience collaborating with creative teams to guide content strategy based on campaign performance.
• Confident communicator with strong presentation and reporting skills.
• Self-starter comfortable working with autonomy in a fast-paced environment.

TikTok Paid Ads Manager / Up to £45,000 DOE / Hyper Growth E-Commerce Brand / Kent